Topic: airbrushed Jessica Alba
Ruth34611's photo
Thu 12/11/08 09:33 AM

who determines what is the publics opinion?



The public that spends the most money.

SamaraNJ's photo
Thu 12/11/08 09:42 AM
Edited by SamaraNJ on Thu 12/11/08 09:46 AM


who determines what is the publics opinion?



The public that spends the most money.


ah.. ok.. so how much you make determines your importance..


****that is sarcasm for those who don't recognize it....


Josh_P_Rad88's photo
Thu 12/11/08 09:42 AM
lmao thats the most retarded statement i have ever read in my life cuz if thats true than only bill gates and a couple of buddies opion matters!!! LOL wow some geniuses in here

beachbum069's photo
Thu 12/11/08 09:43 AM
I'll take Jessica Alba airbrushed,unairbrushed,clothed,naked,pregnant,single, or married.flowerforyou

no photo
Thu 12/11/08 09:45 AM
the more natural the photo the better it is...IMO
i've always been that way with photography
i'm not much of an airbrush...or photoshop fan.

Ruth34611's photo
Thu 12/11/08 09:49 AM
I didn't say how much you make. I said how much is spent. If I'm a company trying to sell something and people stop buying it because they don't like my advertising then I'm going to change my advertising. So the people that decide what is acceptable from the companies are the people that spend their money on the products. Or choose to buy elsewhere.

usernamefayou's photo
Thu 12/11/08 09:50 AM
Sin City characters is good fa me

no photo
Thu 12/11/08 09:50 AM

Check out Dove campaign for beauty: http://www.youtube.com/user/tpiper



I always post that link on threads like this. it's kind of an eye opener

but ya'll beat me to it

Ruth34611's photo
Thu 12/11/08 09:51 AM

lmao thats the most retarded statement i have ever read in my life cuz if thats true than only bill gates and a couple of buddies opion matters!!! LOL wow some geniuses in here


If you disagree that's fine. But please try to refrain from making derogatory statements.

TelephoneMan's photo
Thu 12/11/08 09:56 AM


who determines what is the public's opinion?



The public that spends the most money.


The stakeholders (not the same as stockholders)

Stakeholders are anybody affected by business decisions.

For one, the anorexic women are stakeholders. As are the therapists that treat them. As are the family's of the anorexic.

Corporate Social Responsibility is the issue, the corporations need to be held accountable by the stakeholders being NEGATIVELY affected by their marketing procedures which air brushes women to be even skinnier than they already are.

The individual corporation can be targeted as a worst-case scenario. For instance in another case study, anti-war protesters often picket and protest in front of Lockheed Martin, the largest weapons manufacturer by revenue in the world.

In another case, when the University of Oregon figured out NIKE was employing sweatshop tactics irresponsibly in their overseas factories, they were held socially responsible by activist groups. It forced NIKE's hand, and they had to change. The bad press associated with public awareness is what did it.

The stakeholders in the NIKE case were the people being mis-treated in the bad working environments in the sweatshop factories in foreign countries. Also, this affected the customers as they are also stakeholders. Did people want to wear shoes made by a company that knowingly hired under-age children and worked them to exhaustion?

There are many issues like this, and the activist groups are also stakeholders.

A stakeholder (again) is anyone affected by a business decision. It can be the people who live on the same block as the business, the employees, the stockholders can be affected, so stockholders can be stakeholders, the buying public is a stakeholder.

(Definition of stakeholder from previous mentioned MGMT-480 course text book)

Or, if you need to see the definition in print, here is one on the web, scroll down, they are in alphabetical order:

http://www.stile.coventry.ac.uk/cbs/staff/beech/BOTM/Glossary.htm







TelephoneMan's photo
Thu 12/11/08 09:58 AM
It has nothing to do with money spent.

It is about stakeholders that are affected.

Winx's photo
Thu 12/11/08 09:59 AM


Check out Dove campaign for beauty: http://www.youtube.com/user/tpiper



I always post that link on threads like this. it's kind of an eye opener

but ya'll beat me to it


I've never seen it before. I'm glad that I did.

Winx's photo
Thu 12/11/08 09:59 AM
Edited by Winx on Thu 12/11/08 09:59 AM

I found this on the American Pediatric Association site:

Societal influences also contribute to this illness. Increasingly, Westernized culture portrays thinness as a coveted physical ideal associated with happiness, vitality, and well being.

Endless images of unrealistically thin models and actors in all form of media promote body dissatifaction which is one of the strongest risk factors for the development of disordered eating.

There is so much information out there about this. Good sites are the American Pediatric Association and the Psychology site.

Here is a very interesting site:

http://www.something-fishy.org/cultural/themedia.php



Winx's photo
Thu 12/11/08 10:01 AM


Why do I need a sauna?


Because people are rough and tough in the Buff.



Hmm...I don't want to be rough and tough, M. Michiganman.
I like myself the way that I am.

Ruth34611's photo
Thu 12/11/08 10:06 AM

It has nothing to do with money spent.

It is about stakeholders that are affected.


Why do the companies care about the stakeholders if it won't hurt them financially?

Riding_Dubz's photo
Thu 12/11/08 10:10 AM
i'd crush that either way, devil devil



laugh laugh laugh laugh laugh flowerforyou

TelephoneMan's photo
Thu 12/11/08 10:12 AM


It has nothing to do with money spent.

It is about stakeholders that are affected.


Why do the companies care about the stakeholders if it won't hurt them financially?


The question I am answering is the one above asking who gets to decide which policies etc...

It isn't about who has the most money to complain... often it is the poorest people in the stakeholder chain who need the most protection.

It is about the stakeholders who band together to create the awareness.

****************

Where you affect the business is hitting them in the wallet... which is exactly one of the only ways to make these companies turn.

Bad press changes profits.

A change in profits forces the hands of CEOs who are struggling to satisfy investors (the stockholders, not stakeholders)

When profits drop because of bad public image, it forces the management to do something.

SamaraNJ's photo
Thu 12/11/08 10:19 AM

I didn't say how much you make. I said how much is spent. If I'm a company trying to sell something and people stop buying it because they don't like my advertising then I'm going to change my advertising. So the people that decide what is acceptable from the companies are the people that spend their money on the products. Or choose to buy elsewhere.


ok, the public that spends the most money and how much is spent.. well how much someone earn determines how much someone spends.. if someone is working at mcdonalds and can only afford store brand.. does their opinion not matter the same as someone working at Chanel and buying Chanel?

no one can determine the publics opinion as one unified opinion.. a person in house A does not have the same opinion as house B



Josh_P_Rad88's photo
Thu 12/11/08 10:20 AM


lmao thats the most retarded statement i have ever read in my life cuz if thats true than only bill gates and a couple of buddies opion matters!!! LOL wow some geniuses in here


If you disagree that's fine. But please try to refrain from making derogatory statements.

look all im saying is, that its not a very smart statement to make when u make it so bluntly with no details as to which u meant, and do u know how hard it is to sway public opion to believe something they really dont care about?? almost impossible soo good luck buddy, unless ur like Obama and have the mdeia in ur back pocket ur SOL!!!

SamaraNJ's photo
Thu 12/11/08 10:22 AM
Edited by SamaraNJ on Thu 12/11/08 10:23 AM
ok then I think maybe you just misspoke when I asked 'what determines the public opinion' and you said 'the public that spends the most money'

it's true.. if you mean..if enough people don't buy their products they may change..

its 'where' the public spends the most money..

not whoever spends the most money makes the decisions...