Destruction and greed define today's tuna industry. The majority of canned tuna on store shelves around the world is caught in ways that hurt our oceans and mistreat fishermen.

More on the site

http://act.greenpeace.org/ea-action/action?ea.client.id=1844&ea.campaign.id=42721&ea.url.id=469062&forwarded=true

I catch and can my own tuna.

I had a great deal of respect for Greenpeace in the past. I may not have always agreed with them, but I respected their conviction.

That ended a couple years ago with the infamous Santa global warming commercial. This is the one where a clearly stressed 'Santa' speaks from an underground bunker, saying that Christmas will one day have to be cancelled due to global warming. The constant drip of water hitting concrete makes it sound like he's in leaky bunker at the North Pole and in imminent danger. He's made to look like Saddam Hussein, trapped in his bunker.

I'm sure young kids who saw this were traumatized thinking 'Santa' was about to frickin' drown, or that with the end of Christmas as we know it, the kids will never get any more presents!

Sure, the adults can easily discern the political message and digest it, but when you seriously seek to traumatize kids on climate change so that they literally go hysterically screaming to their parents that Santa is about to die, that's just tasteless. The kid now thinks their presents will only get delivered if we recycle, or use solar, or end coal fired power, or drive an electric car. You now have a kid motivated to handle the environment, but for ALL the wrong reasons. Instead of an altruistic goal of helping others, he's ONLY doing it for the presents.

When I saw the level of naked ambition and shameless manipulation embedded it that video, Greenpeace lost all credibility in my eyes.